Desk: Leading global technology company Apple Inc. has announced a major leadership transition. The company’s Chief Executive Officer Tim Cook will step down from his position on September 1. Senior executive John Ternus will assume the new responsibility.
According to the company’s statement, Tim Cook will not completely leave the company. He will continue in a new role as Executive Chairman and will provide guidance on the company’s long-term policies, future plans, and global strategy.
Tim Cook took charge of the company in 2011 after Steve Jobs. Under his leadership, the company expanded several new products and services. During this period, Apple’s market value reached historic heights, making it one of the world’s most valuable companies.
Incoming Chief Executive Officer John Ternus has been associated with the company for many years. He has played a key role in several important projects related to device development and technological innovation. Experts believe that under his leadership, the company may move faster in the fields of artificial intelligence and emerging technologies.
This leadership change comes at a time when competition in the global technology sector is intensifying over artificial intelligence. Investors and consumers are now closely watching the future strategy of Apple Inc..